We were working with two of our chosen charities yesterday (with Kids and Revive MS Support) talking about social media and how they can use various tools to engage and communicate with staff, volunteers, clients, and donors.
During lunch, we were discussing jogging and some of the people who had completed 10k and half marathons for the charities and one of the girls commented that she could never do such a thing. In response, I said this was all right because she could make her own contribution by blogging instead of jogging.
The comment served as a useful example to all present that the world is made up of lots of different kinds of people; active people who like to get involved and do physical stuff either for fun or, to raise much needed funds for their chosen charities. Less active people, like myself, might not throw on the running shoes and do a marathon but we can still play an effective part in the whole fundraising process.
Writing blogs, sharing fundraising news on Facebook and sending out Tweets about the exploits of others is a very valuable contribution; by doing this you immediately widen the reach of the particular persons efforts to include your community and that of anyone who in turn shares it over again. It's for that very reason that I have been happy to talk about and share information on Kenneth Martin's kidney transplant and his appeal to raise funds for Yorkhill Hospital. I see, via the Just Giving page, many of my friends have made donations to the appeal and I thank them for that and, it proves the point that blogging, tweeting, and sharing his story on Facebook has made a difference to the appeal.
So, if you're not inclined to scale a building, run a marathon or zip slide off the Forth Road Bridge don't be too hard on yourself, you can play a valuable role by talking to your community about those who do.
You can help right now; if you found this blog post valuable please share it using one of the social media "Share" buttons at the top of the right hand column or, email someone a link to it or, post a comment below for other to see.